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Why Your Personal Brand MattersWhy is it important for colleges to know who you are, and what your brand is? College admissions committees will be looking at your application for several things – overall professionalism and presentation, self-awareness and a demonstration of it, as well as your academic, extra-curricular, and volunteer-focused involvement. Your personal brand relates to all of these things.
We are a family on a mission to help high schoolers make prudent choices in college admissions.